50% OFF Pricing Expires In:
***FOR COACHES & CONSULTANTS WHO WANT GREAT LEADS NOW***
How to flood your course, VSL or lead magnet with hot,ready-to-buy prospects in the New Era Of Meta Ads...
WITH "MESSAGE-DRIVEN TARGETING"
...so your sales team has a pipeline full of
3, 4 & 5 star appointments.
WATCH THIS
AS SEEN IN
It Works - Or You Don't Pay
100% Money-Back Guarantee
50% OFF Pricing Expires In:
Discover How To Get GREAT LEADS,
Calls & Customers For Your Business
from your META Ads
without having to do cold outreach
LEVERAGE 'Message-Driven Targeting' to beat out your competitors for high-quality customers while going "broad" on Meta
LEARN how to adapt to the NEW algorithm to gain control over low-quality traffic
DISCOVER how to use Micro-Testing to unlock more scale from ads that appeared dead
USE our 4-Phase Testing Framework to reduce wasted ad spend on testing
STOP AD FATIGUE IN ITS TRACKS with Scroll-Frame Optimizationᵀᴹ for ads that last months not days
10X Your Testing Efficiency & Massively Scale Your Ads & Offers (GUARANTEED)
After payment, you will get access immediately.
"Since implementing this strategy, we were able to... Lower CPL by 21%, Lower CPM by 25%, Lower CPC by 22%, Increase CTR by 9%,
Lower CPA by 37%, Increase ROAS by 72% (!!!).
Thanks @ Will Perry, this is GOLD, and I feel like I'm only scratching the surface!"
Michael H.
***FOR COACHES & CONSULTANTS WHO WANT GREAT LEADS NOW***
How to flood your course, VSL or lead magnet with hot,
ready-to-buy prospects in the New Era Of Meta Ads...
WITH "MESSAGE-DRIVEN TARGETING"
...so your sales team has a pipeline full of 3, 4 & 5 star opportunities - in 30 days or less.
LIFETIME OFFER, NO RECURRING FEES
WATCH THIS
AS SEEN IN
100% Money-Back Guarantee
It Works - Or You Don't Pay
Discover How To Get GREAT LEADS, Calls & Customers
For Your Business from your META Ads
without having to do cold outreach
LEVERAGE 'Creative-Targeting' to beat out your competitors for high-quality customers while going "broad" on Meta
LEARN how to adapt to the NEW algorithm to gain control over low-quality traffic & low-quality leads
DISCOVER how to use Micro-Testing to get even more leads from ads that you thought were dead
USE our 4-Phase Testing Framework to reduce wasted ad spend on testing
STOP AD FATIGUE IN ITS TRACKS with Scroll-Frame Optimizationᵀᴹ for ads that last months not days
10X Your Testing Efficiency & Massively Scale Your Ads & Offers (GUARANTEED)
After payment, you will get access immediately.
"Since implementing this strategy, we were able to...
Lower CPL by 21%, Lower CPM by 25%, Lower CPC by 22%, Increase CTR by 9%,
Lower CPA by 37%, Increase ROAS by 72% (!!!).
Thanks @ Will Perry, this is GOLD, and I feel like I'm only scratching the surface!"
Michael H.
MEET JACE
(CEO of Legacy Farmer / Consulting Firm)
NOW HAS 67% SALES QUALIFIED LEADS
"I've been running my own ads & got left behind"
MEET BLAKE
(CMO of Jeremy Miner / 7th Level - Sales Coaching)
NOW HITTING 150+ LEADS/DAY
WITH HIS LEAD MAGNET
"We've Now Ramped Up to 150 Sales / Day"
MEET SPENCER
(CEO of SONORA Guitar Intensive)
GENERATED 153,500+ LEADS &
SCALED TO $867K/MTH IN SALES
"The approach is very scientific"
BEFORE
AFTER
Join Thousands Of Coaches & Consultants
GETTING GREAT LEADS
"THIS has helped my business tremendously!"
"Dropped Lead Cost from $80 to $16 with this"
"We took Lead Cost from $100 to $26!"
"I Went from 2x-3x ROI to 5x-6x ROI !"
After payment, you will get access immediately.
MEET MICHAEL
(Consultant)
DECREASED LEAD COST 37% IN 14 DAYS
MEET SHANE
(Consultant)
HIT 12X ROI With $7.73 COST / LEAD
MEET ENES
(BRAND OWNER)
GENERATED $603,874 IN 60 DAYS
FINALLY, GET CONTROL
OF INBOUND LEAD FLOW &
AD PERFORMANCE IN 2024
Can you help me fill in this blank???
When you market to everyone, you market to _________ .
Imagine with me for a second...
If you stuff a bunch 💩💩💩 down the drain...
What would you expect to come out the other side?
This is exactly why your leads suck.
You are training the algorithm to give you these 💩💩💩 leads...
Which then causes fights between your sales and marketing team.
Marketing is like "you can't close deals."
And sales is like "these leads suck"...
Or maybe your sales guys/gals quit because they're tired of taking Zoom calls with 💩💩💩 leads.
But it's not entirely your fault that your ads drive low-quality traffic and low-quality leads either...
Because the algorithm changed over the last few months...
This is why just going “broad” won’t solve your current "lead quality" or your "ads" problem and your team crying about low-quality leads and prospects.
Things have changed this year when it comes to driving traffic to your course, VSL or lead magnet.
You can't keep doing what you were doing and expect the same results.
You're going to get left behind.
BEFORE, you could let FB find prospects & leads for you where you could hack your way with "audiences" OK creative, OK messaging and get decent results.
You could get results, leads, booked calls and close deals without really knowing who you were specifically targeting.
Now, you need to tell FB EXACTLY who to find, like down to the last detail...
To the point where just using demographics (a/s/l) aren't enough (which is what most of you are doing with your campaigns.)
To the point where while your prospect is reading your ad or watching your video, they're like...
"This sounds like me. Get out of my head."
Just using Advantage+ Audience isn't going to solve the problem either because...
You're just going to keep pulling in low-quality traffic
Because that is what YOU are telling Meta to bring you with your messaging and your ad creative.
So you want to pump the pipeline with 🥇 not 💩💩💩...
You following?
The good news is you can do something about it.
It's just that you didn't know you need to now train the algorithm on who your avatar and the customers you want are.
I'll explain further...
Have you noticed recently how like 3-4 of the same type of post or videos hit you back to back or within a series of 10 scrolls now?
People binge-consume content that interests them, which tells the algorithm to give them more of this content.
When your ads are ignored, they aren't put into the Consumption Pool.
...and you get crap traffic and a trickle of leads.
Which means you need to create content that incentivizes CONSUMPTION that feels like it was handcrafted and tailored for the Great Lead you desire on the other end - disguised as an ad.
We call this 'Message-Driven Targeting' - it is the ONLY way you will get the Great Leads and customers you are craving right now
It's time to level up, like you've never done before.
You can't get away with not knowing who you are targeting in your ads anymore.
You just need to be better with your marketing.
There are exactly (5) pools of prospects that you can reach with your offer.
So, if you are only speaking to (1) of those pools OR...
Only a small segment within one of those pools, it is the reason you can't scale and or why you haven't figured out how to get high-quality leads and customers consistently.
That means understanding what your prospect is thinking right now
And building your content and creative strategy around that, so that they CONSUME > TAKE ACTION > CONVERT.
How do I use "Message-Driven Targeting" and know what to test?
When you create random ad creatives without data to show you what to do next...
That's throwing 💩💩💩 at the wall to see what sticks. That's where the creative testing roller coaster starts.
You're training the algorithm to bring you 💩💩💩 traffic.
💩💩💩 traffic = 💩💩💩 leads
The algorithm can't read your mind on who you want your customers and prospects to be...
So you need to tell the algorithm who that is in this new era of Meta Ads.
You need to tell the the algorithm what problems your prospect is currently facing.
You need to tell the the algorithm what desires your prospect has.
You need to tell the the algorithm what your prospect likes, thinks about, craves and wants to become.
You Need To Tell The Algorithm Exactly What A GREAT LEAD is...
You need to define with a Lead Scoring System what a bad lead is, what a good lead is and what a great lead is...
All based on psychographics, demographics, interests, problems AND desires.
Interest-Targeting and going "Broad" can't do that for you.
This is how you train the algorithm in the New Era Of Meta Ads when "broad" is your only targeting option.
And the only way you can do that is with your messaging and creative.
This EXACTLY what I am going to show you how to do in The Great Leads Playbook.
Discover How To Use Message-Driven "Targeting"
...To Get The GREAT LEADS You Crave.
👇 Example Message Quality Test 👇
Learn How To Find Great Leads & Create
Winning Ad Tests Consistently In 2024
Learn how to isolate high-impact ad variables like hooks, headlines, text overlay and thumbnails to Attract, Ready-To-Buy Prospects
Discover new messaging opportunities to discover new pockets of audiences that you haven't been able to reach
Accelerate Learning & Insights so that you produce Great Leads, repeatedly
Relentlessly scale your lead flow & pack your pipeline
Discover How To Use Your Creative For "Targeting"
...For The Results You Crave.
👇 Example Ad Variable Isolation Test 👇
Learn How To Spend, Find & Create
Winning Ad Tests Consistently In 2024
Learn how to isolate high-impact ad variables like hooks, headlines, text overlay and thumbnails to Discover New Versions Of Winning Ads
Discover new messaging opportunities to discover new pockets of audiences that you haven't been able to reach
Accelerate Learning & Insights For Your Media Buyers so that they are able to create results, repeatedly
Relentlessly scale your revenue per offer
Attract prospects your competition can't reach with
'MESSAGE-DRIVEN TARGETING'
Discover how to fill & fuel your funnel with high-quality traffic & high-quality leads
Learn how to separate your desired prospects into different buckets to pull them to your offer from your ads
Discover how we keep winning ads cranking out leads for months through a process we call 'Micro-Testing'
Have plug-and-play ad testing process, system, winning ad frameworks & SOPs for optimizing & scaling your ads now
Discover exactly which levers to pull for maximum results with your paid social ads in the next 7 days.
Be able to conduct insanely productive creative & messaging research with an easy-to-follow 8-step process to validate ideas.
Know which optimization frameworks are the best – so that you can make quicker improvements with less time spent.
Know how to optimize (and troubleshoot) your ad campaigns – like an elite media buyer - so you can prioritize things that have the biggest impact first.
Know how to structure your testing with the Ad Variable Isolationᵀᴹ method to eliminate the guesswork with new Ad Creative ideas + gain confidence in your results day-to-day.
After payment, you will get access immediately.
This Is The ONLY Ad Strategy...
...YOU NEED TO FILL YOUR PIPELINE & YOUR CALENDAR WITH 3, 4 & 5-STAR PROSPECTS
INTRODUCING
THE GREAT LEADS PLAYBOOK
A STEP-BY-STEP FOR ONLINE BUSINESS OWNERS
TO GET GREAT LEADS WITH ADS FOR THEIR SALES TEAM
Build A Repeatable Testing System
To Scale Any Offer, In Any Niche
Discover How "Message-Driven Targeting” attracts Great Leads & repels Bad leads
Discover how "Ad Variable Isolation" removes the randomness to your ads, delivers 100% clarity in what's working + the best creative combinations at 1/3 of the budget
Learn how to keep Winning Ads going longer, produce 5X the amount of creative to test in 1/10th the time with Scroll-Frame Optimization
Scale & Optimize Winning Ads For More Efficient, Consistent Growth Using The “SVST” Blueprint
I now "have a system to create new
Winning Ads at a very high success rate"...
"The #1 Thing that Will gave me was really the last piece... which has proved to be very, very important - which is a system that you can always revert back to, so that you always feel safe and with the confidence that you know what you're doing. "
⭐⭐⭐⭐⭐ - Alfie West (Consultant)
COPY The Exact Strategies
We're Using To Scale Our
Coaching & Consulting Business
The “Big 5” quick creative tests - To prove any ad before increasing budgets
How to decision-making best practices - to begin eliminating the 100s of different things you could do
How to use ‘Ad Variable Isolation’ to get winning ad sets
- 3x faster with 3x more clarity than your competitors
The EXACT things you should do to (and when to do them)
- To move your traffic from warm > pippin-hot > lifetime buyers (get this wrong and all your testing might be in vain)
How to keep Winning Ads going longer - and why The Winning Ad Formula is the way
How to 10X your creative output - with minimal effort & without rocking your ad account
How to know EXACTLY what to test in each ad - (the only 7 types of creative testing you need to know)
How to decision-making best practices - to begin eliminating the 100s of different things you could do
How to tell EXACTLY when to stop testing: (test too much, and you might end up worse than before)
How to optimize and reduce CAC/CPA/CPL - repeatedly with a go to process to do so
And MUCH more...
Your All-Access Pass to
THE GREAT LEADS PLAYBOOK
includes:
👀 Take A Peak 👀
Creative Testing: 101, 201, 301 & 401: 10+ Hours of in-depth breakdowns with our Testing SOP
CTM 101: Develop Your Message - How to develop your Core Sales Message, find irresistibly compelling copy & use it like a cheat code for "Google-Level Targeting"
CTM 101: Core Sales Message Framework - 8-Step Workbook to identify your dream customer, find out what their desires, problems and challenges are with the solutions they seek... That practically writes irresistible compelling copy for you!
CTM 201: Offer Validation - How to validate a new offer (or get more scale) with Power Images
CTM 201: Offer Validation - Get 100% clarity in what's actually working within your ad (hooks, headlines, text overlay, thumbnails, openers) with Ad Variable Isolationᵀᴹ
CTM 301: Creative Strategy - Discover The 5 Go-To High Intent Creative Types every offer should test with in order to scale and open up their funnel
CTM 301: Creative Strategy - How to develop High Intent creatives (images & videos) that attract "ready-to-buy" customers.
Our Entire Testing Framework: SVST Testing System (4-Phase Campaign Structure), Scroll-Frame Optimization, Big 5 Creative Tests, Ad Variable Isolation, The 5 Scaling Structures & more!
CTM 401: Single Variable Split Testing - Our renowned 4 Phase Testing Method that produces the clarity and step-by-step decision-making that stops the creative testing roller coaster & makes it easy to scale winners
The Big 5 Creative Tests: the go-to A/B tests you need in order to micro-test & optimize winning ads & scale big! (optional upgrade with Scaling Mastery)
How Scroll-Frame Optimization fixes ad fatigue & keeps winning ads running longer
Personal Guarantee: Stop The Testing Roller Coaster In 30 Days - Or Your Money Back
$1,997 VALUE
WAS $199
JUST $47 TODAY!
After payment, you will get access immediately.
FAST-ACTION BONUS
JOIN MORE THAN 2500+
ONLINE BUSINESS OWNERS
IN OUR SLACK COMMUNITY!
MORE PROFITABLE META ADS IN 30 DAYS (OR LESS) or your money back
Go through the modules, tweak your ads, discover and turn off any ad sets bleeding money, network and engage with other elite media buyers…
AND if you’re still not satisfied, just send us an email to cancel... no questions asked.
And you get to keep ALL the bonuses (because I'm a nice guy).
BUT MY GUESS IS, THE EMAIL YOU'LL BE SENDING WILL SAY SOMETHING MORE LIKE
"HOLY (EXPLETIVE) I WISH I HAD LEARNED THIS SOONER!"
30 days to make your ads more profitable - or your money back
You can immediately apply learnings and improve your results.
Documented processes for yourself or team to follow
MORE PROFITABLE META ADS IN 30 DAYS (OR LESS) or your money back
Go through the modules, tweak your ads, discover and turn off any ad sets bleeding money, network and engage with other elite media buyers…
AND if you’re still not satisfied, just send us an email to cancel... no questions asked.
And you get to keep ALL the bonuses (because I'm a nice guy).
BUT MY GUESS IS, THE EMAIL YOU'LL BE SENDING WILL SAY SOMETHING MORE LIKE
"HOLY (EXPLETIVE) I WISH I HAD LEARNED THIS SOONER!"
30 days to make your ads more profitable - or your money back
You can immediately apply learnings and improve your results.
Documented processes for yourself or team to follow
Hey, I'm Will Perry
I'm going to share my experience from $100M+ in ads with you in the form of winning processes, frameworks, methods and systems so that you can recover your performance, get more consistency and/or just simply unlock new growth from your paid social ads.
I've worked with hundreds of brands ranging from 6 to 9-figures over 13+ years mastering my craft as a direct response marketer and I want to share with you what I've learned, so that you can level up too.
I own a few companies all centered around ads including REASON (a DFY media buying agency), Elite Media Buyers Academy (a DWY coaching program) and Future Kontent (a DFY ad creative agency) all focused on one thing: HELPING BUSINESSES THRIVE.
Frequently Asked Questions
What if it doesn’t work for me?
The only way this doesn't work for you is you don't take a deep dive into the training, you don't watch the videos or apply the SOP and launch your tests.
This methodology has worked for thousands of brands and it’s been tested on millions in ad spend.
What channels will this help me with?
Facebook, TikTok and LinkedIn primarily.
How fast will I see results?
If you choose to implement right away - you’ll notice movement right away.
You will need to dive head first into the program in order to make that happen.
If you half a$$ it, you will see those kind of results.
When do I receive the program with the bonuses?
You will receive everything right away.
Is there a specific situation this system is designed for?
If you’re running your own ads, and you spend $200/day to $30,000/day in ad spend, then this system is for you.
Will it work if you spend less? Yes it will, but then time is your enemy.
Will I get to work with Will directly?
No, but if you love The SOP and the training, you may want to consider our Mastermind and Mentorship programs.
Disclaimer: Campaign results listed above are not typical and are the result of years of training, experimenting and learning from mistakes. Your results will vary depending on a wide variety of variables and factors. But if you follow my system to the point, you WILL see improvements.
This site is not a part of the Facebook™ website or Facebook™ Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc. Paid Traffic Insiders and Unicorn Innovations are not a part of TikTok.com, TikTok Inc. or ByteDance, Inc. Additionally, Paid Traffic Insiders and Unicorn Innovations are not endorsed by TikTok, TikTok Inc. or ByteDance, Inc. in any way. TikTok is a registered trademark of ByteDance, Inc.
Refund Policy: More profitable Facebook or TikTok Ads in 30 Days (or less) or your money back. Go through the modules, tweak your ads, discover and turn off any ad sets bleeding money, network and engage with other elite media buyers… AND if you’re still not satisfied, just send us an email to cancel... no questions asked. And you get to keep ALL the bonuses (because I'm a nice guy).
If you run into any issues please don't hesitate to reach out to: [email protected]
we are happy to help!
Made in Sunny Florida